You may have received an offer from Trugreen, promoting a first application at $29.99. While this offer seems good, it’s always smart to check out the fine print. We take a look below.

The good:

If you qualify, it’s really $29.99. Have you ever had a price quoted to you only to have it changed once the service was complete? Frustrating, isn’t it? That’s not the case with this offer. It really is $29.99 if you meet the qualifications.

It’s a respected brand. This doesn’t really have anything to do with the ad itself, but it does help that the brand offering the service is well-respected—something you always want to consider when choosing a lawn care service.

The not-so-good:

It applies to smaller lawns. The ad states it applies to lawns 5,000 square feet or less. Most lawns are at least 8,000 square feet.

The offer is only good for a first-time application and new customers. This bit of information can sometimes be overlooked by eager consumers. If you don’t meet all the qualifications, your pricing will go back to normal.

To take advantage of the plan, you have to purchase one of Trugreen’s annual plans. This includes six fertilizer applications with varied additional services.

Only for customers who use pre-pay or easy-pay. If you want the $29.99 deal, you have to pay for the entire annual plan of your choice first.

While an exciting advertisement can make a lawn company more attractive than its competitors, it’s important to read the fine print of the ad and weigh whether the offer is the right one for you.

Interested in other lawn care pricing? Check out our plans and pricing page.